Choosing between Beacons and UniLink comes down to one question: do you want a page that looks good, or a page that earns? Both tools build a link in bio, but UniLink is built for creators who want to sell products, take bookings, and grow an email list — all without third-party apps.
A link in bio is a single landing page placed in your Instagram, TikTok, or YouTube bio to consolidate all your links, products, and calls to action in one clickable destination.
What Is Beacons?
Beacons is a creator-focused link in bio platform founded in 2020 and based in San Francisco. It offers a customizable link page, a media kit builder, an AI-powered outreach tool for brand deals, and a basic store for selling digital products. Beacons is best known among influencers seeking brand sponsorships.
What Is UniLink?
UniLink is a link in bio platform that combines a fully customizable link page with a built-in store, appointment booking, email broadcasts, AI Brand DNA, and pixel tracking — all on one page, no integrations needed. Creators use UniLink to replace four or five separate tools with a single profile.
How Do Beacons and UniLink Compare on Core Features?
| Feature | Beacons | UniLink |
|---|---|---|
| Custom domain | Paid plan only | ✓ All plans |
| Sell digital products | ✓ Basic | ✓ Full (PDF, video, access) |
| Appointment booking | ✗ | ✓ Built-in |
| Email broadcasts | ✗ | ✓ Built-in |
| AI Brand DNA | ✗ | ✓ Built-in |
| Meta Pixel / TikTok Pixel | Paid only | ✓ All plans |
| Media kit | ✓ | ✗ |
| Transaction fees | Up to 9% | 0% on paid plans |
| Link click analytics | ✓ Basic | ✓ Detailed |
| TikTok embed block | ✗ | ✓ Built-in |
How Does Pricing Compare Between Beacons and UniLink?
Beacons offers a free tier with transaction fees up to 9% on sales, a Creator plan at roughly $10/month with reduced fees, and a business tier above $30/month. UniLink offers a free tier to get started and paid plans that remove transaction fees entirely, making UniLink more cost-effective for creators who generate consistent revenue from their page.
Which Platform Is Better for Selling Digital Products?
UniLink lets you sell PDFs, videos, templates, presets, and access passes directly from your bio page with automated delivery after purchase. Beacons supports digital product sales but charges transaction fees on lower tiers and offers fewer file types. Creators who sell regularly save more with UniLink's 0% fee paid plans than with Beacons' percentage-based pricing.
Which Tool Handles Bookings and Services Better?
UniLink has a built-in appointment booking system that lets followers schedule calls, classes, or consultations directly on your profile. Beacons does not include native booking — coaches, consultants, and service providers on Beacons must embed Calendly or another external tool, adding friction and extra cost.
Which Platform Gives You More Control Over Your Brand?
UniLink's Brand DNA feature uses AI to keep every element of your profile — fonts, colors, tone, and image style — consistent across your whole page. Beacons offers theme templates and color pickers but no AI-powered brand consistency tool. For creators building a professional identity, UniLink's Brand DNA removes the guesswork from design.
Which Is Better for Growing an Email List?
UniLink includes a built-in email collection block and a broadcast tool so you can send emails to your subscribers directly from your dashboard. Beacons requires connecting an external email tool like Mailchimp or ConvertKit. Owning your email list is the single most important asset a creator can build — and UniLink makes it part of your bio page, not an afterthought.
When Should You Choose Beacons Instead of UniLink?
Beacons is a strong choice if your primary goal is landing brand sponsorships. Its media kit builder lets you generate a professional pitch document showing follower counts, engagement rates, and audience demographics — a feature UniLink does not currently offer. If influencer marketing deals are your main income source, Beacons has purpose-built tools for that workflow.
When Should You Choose UniLink Over Beacons?
UniLink is the better choice if you sell products, take bookings, run email campaigns, or need pixel tracking on a free plan. It replaces tools like Calendly, Mailchimp, Gumroad, and Linktree in a single platform. Creators who want to own their monetization stack — without paying fees to three separate tools — find UniLink more cost-effective and less fragmented than Beacons.
What Do Real Creators Say About Each Platform?
Creators who switch from Beacons to UniLink most often cite the booking feature, email broadcasts, and the zero transaction fee policy as the deciding factors. Beacons users praise the media kit builder and the brand deal outreach tools. The gap is clear: Beacons is optimized for getting discovered by brands; UniLink is optimized for earning directly from your audience.
Frequently Asked Questions
Is UniLink better than Beacons?
UniLink is better than Beacons for creators who want to sell products, take bookings, and grow an email list from their bio page. Beacons is better if your main goal is landing brand deals through its media kit feature.
Does Beacons charge transaction fees?
Yes. Beacons charges up to 9% transaction fees on its free plan and reduced fees on paid plans. UniLink charges 0% transaction fees on paid plans.
Can I use UniLink instead of Beacons for free?
Yes. UniLink has a free plan that includes link pages and basic analytics. Upgrading removes transaction fees and unlocks advanced features like email broadcasts and pixel tracking.
Does Beacons have appointment booking?
No. Beacons does not have a native booking feature. You need to embed an external booking tool. UniLink includes built-in appointment scheduling at no extra cost.
Which link in bio tool has better analytics?
UniLink offers detailed click analytics, visitor data, and pixel tracking for Meta and TikTok ads on all plans. Beacons offers basic analytics but restricts pixel tracking to paid tiers.
Can I migrate from Beacons to UniLink?
Yes. You can set up a UniLink profile in under 10 minutes. Create your page at unil.ink, add your links, and update your bio URL. Your audience will land on your new UniLink page immediately.