TL;DR:
- LinkedIn's Contact info section supports up to 3 websites, plus email, phone, IM, address, Twitter handle, and birthday.
- Each website has a custom label: Personal / Company / Portfolio / Blog / RSS Feed / Other.
- Visible on profile under "Contact info" panel ??” visitors expand to see.
Available Contact Fields
| Field | Limit | Visibility |
|---|---|---|
| Profile URL | One auto-generated | Always public |
| One primary | Visible based on privacy settings | |
| Phone | One number | Privacy-controlled |
| Address | Free text | Privacy-controlled |
| IM | One handle (Skype, etc.) | Privacy-controlled |
| Twitter / X handle | One @ | Public |
| Birthday | Date | Privacy-controlled |
| Websites | Up to 3 | Public |
| One handle | Privacy-controlled |
Adding a Website
1
Profile ?†’ tap "Contact info" link next to follower count.
2
Tap Edit (top-right of Contact info modal).
3
Scroll to Websites ?†’ tap + Add website.
4
Enter URL ?†’ pick label.
5
Save.
Website Labels
| Label | When to use |
|---|---|
| Personal | Your portfolio / personal website |
| Company | Your company's homepage |
| Portfolio | Work samples, design portfolio |
| Blog | Personal blog |
| RSS Feed | RSS feed URL |
| Other | Anything else (newsletter, course, etc.) |
Recommended Setup for Most Users
- Slot 1 (Personal / Other): Bio link tool URL (
unil.ink/yourname) ??” covers everything behind one URL. - Slot 2 (Company / Portfolio): Your main professional site or portfolio.
- Slot 3 (Blog / Other): Newsletter or content hub.
Visibility Settings
Contact info defaults to "1st-degree connections only" for some fields. To make websites public:
1
Settings & Privacy ?†’ Visibility ?†’ Profile viewing options.
2
Adjust "Who can see your contact info?" if needed.
Websites are typically public by default; email/phone may be restricted.
SEO Implications
- LinkedIn website links are
nofollow??” no SEO authority pass. - However, LinkedIn profile pages rank highly in Google for branded searches. Your website link is visible there.
- Recruiters and prospects often Google your name ?†’ click LinkedIn ?†’ see your websites.
Tracking Contact Info Clicks
LinkedIn doesn't show direct click counts. Methods:
- UTM-tag URLs:
?utm_source=linkedin&utm_medium=contact-info. - Bio link tool with built-in analytics.
- Server-side referrer logs (filter for linkedin.com).
FAQ
How many websites can I add to LinkedIn?
3 in Contact info. Plus unlimited URLs in About / Featured.
What labels are available?
Personal / Company / Portfolio / Blog / RSS Feed / Other.
Are LinkedIn website links public?
Typically yes. Some privacy settings can restrict; check Settings & Privacy.
Do LinkedIn links pass SEO authority?
No ??” nofollow. Useful for traffic, not link-building.
Can I track who clicks my LinkedIn website?
Not individuals. Aggregate via UTM + Google Analytics or bio link tool.
Key Takeaways
- 3 website slots in Contact info, each with custom label.
- Use Slot 1 for bio link tool URL ??” covers everything.
- LinkedIn URLs are
nofollowbut high-traffic. - Track via UTM + GA or bio link tool.
One URL for all 3 LinkedIn slots
UniLink: paste unil.ink/yourname in any slot ??” full analytics, free.
Try UniLink free ?†’