TL;DR:
- Beacons is bio link + creator suite (link list, store, email, scheduler) ??” broader feature set, lower fees.
- Stan Store is sales-focused ??” hyper-optimised checkout for digital products, courses, subscriptions. Higher fees but higher conversion.
- Pick Beacons for creator suite + light selling. Pick Stan Store if selling is your primary goal and conversion rate matters.
Core Difference
Beacons is a Swiss Army knife ??” bio link + email + store + scheduler + media kit. Fees are 0% on free, 1.9-9% on paid plans.
Stan Store is sales-focused. Checkout is hyper-optimised. Email integrations, abandoned cart, conversion tracking. Fees: 5% on free, 0% on paid (~$29/mo).
Side-by-Side
| Feature | Beacons | Stan Store |
|---|---|---|
| Free plan | Yes ??” full suite | Yes ??” basic |
| Sales transaction fee | 0% free; 1.9-9% Pro | 5% free; 0% Pro ($29/mo) |
| Conversion-optimised checkout | Standard | Hyper-optimised |
| Email marketing tools | Yes | Yes (Pro) |
| Abandoned cart | ??” | Pro |
| Subscription products | Limited | Yes (Pro) |
| Course hosting | ??” | Yes |
| Bio link page | Yes ??” full | Yes ??” limited |
| Best for | All-in-one creator suite | Sales-focused creators |
When to Pick Beacons
- You want creator suite (bio link + email + scheduler + store) in one tool.
- Selling is part of your strategy but not the only focus.
- You want free tier with full feature access.
When to Pick Stan Store
- Selling digital products / courses is your primary revenue.
- You need conversion-optimised checkout (abandoned cart, upsells).
- Higher monthly fee acceptable for higher conversion rate.
The Real Tradeoff
| Scenario | Better choice |
|---|---|
| Selling $1K-5K/mo | Beacons (lower fee impact) |
| Selling $5K-50K/mo | Stan Store (Pro $29/mo + 0% fee) |
| Bio link only, no selling | Beacons (or simpler tools) |
| Course-led business | Stan Store (course-specific features) |
UniLink's Position
- UniLink ships bio link + store + course blocks on free.
- Lower fees than Beacons / Stan on free tier.
- 60+ block types covering creator suite needs.
- One stable URL:
unil.ink/yourname.
FAQ
Beacons vs Stan Store ??” which is better?
Beacons for all-in-one creator suite. Stan Store for sales optimisation.
Which has lower fees?
Stan Store Pro (0%) at $29/mo. Beacons free is 0% but Pro adds fees.
Can I sell courses on Beacons?
Limited course features. Stan Store designed for course-led businesses.
Is Stan Store worth $29/month?
If selling $1K+/mo, yes ??” fee savings + higher conversion typically more than $29.
Beacons vs UniLink?
UniLink covers bio link + store on free with similar feature breadth.
Key Takeaways
- Beacons = creator suite all-in-one.
- Stan Store = sales-optimised checkout.
- Beacons better for $1K-5K/mo selling. Stan Store better for $5K+/mo.
- UniLink offers similar feature breadth on free with lower fees.
Bio link + store + course on free
UniLink: 60+ blocks including selling, course hosting, scheduler ??” all free.
Try UniLink free ?†’