Team Block icon

Team

Showcase your team members with photos and bios

Team Block — example 1
Team Block — example 2
Team Block — example 3
Team Block — example 4

The Team Block introduces the people behind the business. Each member shows a photo, name, role, and short bio — and optionally a link to their personal LinkedIn, Twitter, or portfolio. For agencies, studios, salons, and clinics, the Team Block humanizes the brand and gives visitors faces to associate with the work. Studies consistently show that pages with team photos convert higher than pages without, because they signal "real humans do real work here", not "anonymous corporate entity".

Use cases

Concrete patterns we see UniLink creators apply most. Pick the closest to your situation as a starting point.

Agency and studio teams

Show the actual team that will work on a client's project — designers, developers, strategists. Prospects who see the team feel more confident in the engagement than those who only know the agency name. Pair with Reviews Block where clients name specific team members in their testimonials.

Salon and clinic staff

Hair stylists, dental hygienists, massage therapists, dermatologists — show specialties and individual booking links for each. Clients form preferences for specific staff; the Team Block lets them book the person they want directly.

Restaurant chefs and key staff

For restaurants where the chef's reputation matters, show the head chef and key kitchen staff with bios about their backgrounds. Diners who recognize names from previous restaurants become loyal customers because they're following the chef, not the location.

Co-founder credibility for SaaS

Early-stage SaaS — founders showing their faces and backgrounds builds trust that "incognito" startups never can. Pair LinkedIn links so prospects can verify backgrounds; the transparency itself signals confidence in your product.

How to add this block

From marketplace install to live on your link in bio. Each step takes seconds; the writing is what takes time.

  1. 1

    Add the block from the marketplace

    Open your UniLink dashboard, pick the page where the block makes sense, and add it from the marketplace. It starts with placeholder content you can replace immediately.

  2. 2

    Replace placeholders with real copy

    Generic placeholder text is what kills SEO and conversion together. Write your actual copy — short, specific, and in your own voice — before you publish.

  3. 3

    Add visuals that match your brand

    Upload icons, photos, or illustrations that fit the rest of your link in bio. Mixed visual styles make the page feel templated — pick a style and stick to it across the block.

  4. 4

    Reorder and curate

    Drag items into the order that tells your story best. Hide items you don't need yet rather than deleting — easier to bring back when seasons or campaigns change.

  5. 5

    Publish and iterate

    Hit publish and review what visitors actually click in UniLink Analytics. Items that get zero clicks for two weeks are candidates for removal or rewriting.

Best practices that move the needle

Small changes in writing or curation that consistently improve conversion.

Lead with the most important item

The first item in the block gets disproportionate attention. Use it for what matters most — newest content, biggest news, or the strongest social proof. Treat the rest as supporting.

Keep titles short and scannable

Visitors skim — they don't read. Headlines under 8 words convert better. Long titles wrap awkwardly on mobile and lose impact even when they fit.

Refresh on a cadence

Stale content signals a stale brand. Set a recurring reminder — monthly, quarterly — to audit the block and update or remove items that no longer reflect what you do now.

Match visuals to your brand

Inconsistent visual style (mix of stock, illustrations, photos) makes the page feel templated. Pick a visual approach and apply it everywhere in the block.

Frequently asked questions

What is a Team Block in a link in bio?

A Team Block displays team members on your link in bio page. Each member entry includes a photo, name, role, optional bio, and optional links to social profiles or personal sites. The block is built for agencies, studios, salons, clinics, and any business where the people are part of the offering.

How many team members should I show?

For small teams (under 10), show everyone — full transparency builds trust. For larger teams, curate to 6-9 key faces: leadership plus the people clients interact with most. Showing 50 employees overwhelms; showing the right 6-9 anchors trust without scrolling.

Should photos be casual or professional?

Consistent style matters more than absolute formality. All-headshot or all-casual both work; mixing them looks scattered. Match the style to your brand — agencies often use casual photos to signal "we're people, not suits", clinics use professional headshots to signal "we're experts you can trust".

Can each team member have their own page?

Yes. Each team member can link to a sub-page with their full bio, portfolio, or a Booking Block specifically for them. This is especially useful for salons and clinics where clients book with specific staff.

Is the Team Block free on UniLink?

Yes. The Team Block is included on every UniLink plan, including the free tier. There are no limits on the number of team members or how often you update them.

Ready to add this block?

Drop it on any UniLink page in under a minute. Customize copy, visuals, and order without touching code.

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