Timeline
Display milestones, roadmaps, and project history
5.6K +
Installs
The Timeline Block displays events or milestones in chronological order — career history, project phases, brand evolution, product roadmap. Each entry shows a date, title, and description, arranged on a vertical timeline that visitors scan from past to present (or vice versa). The format is uniquely effective for showing progression, growth, or evolution because the visual axis itself communicates "things happened in this order".
Use cases
Concrete patterns we see UniLink creators apply most. Pick the closest to your situation as a starting point.
Career and professional history
Coaches, consultants, freelancers — show career milestones (jobs, certifications, major projects) on a timeline. Establishes credibility through visible progression rather than static credential lists.
Brand and company history
For established brands — founding date, key milestones, product launches, awards. Visitors see "this is a real business with a track record" rather than "this might be brand new".
Project roadmap and updates
For ongoing projects, software products, or community efforts — past releases, current status, planned milestones. Transparent roadmaps build trust with stakeholders and customers.
Event series chronology
For festivals, conferences, or recurring event series — past editions and the upcoming one in chronological order. Newcomers see the legacy; returning attendees see the next event.
How to add this block
From marketplace install to live on your link in bio. Each step takes seconds; the writing is what takes time.
- 1
Add the block from the marketplace
In your UniLink dashboard, drop the block where visitors need to choose where to go — often near the top, where the page splits into multiple journeys.
- 2
Add destinations or pages
List the items you want visitors to navigate to — pages, external URLs, or anchor sections. Each destination becomes a tap-target on mobile.
- 3
Order by importance
Items at the top get the most clicks. Put the destination you most want visitors to pick first; lower-priority options below. Don't make visitors choose between equals.
- 4
Set descriptive labels
Replace generic labels like "Click here" with specific destinations: "Book a discovery call", "Read latest blog post". Specific labels convert better and improve accessibility.
- 5
Publish and review click-through
After publishing, watch which destinations get clicks and which get ignored. Move winners up; remove items with zero clicks for a month — they only add friction.
Best practices that move the needle
Small changes in writing or curation that consistently improve conversion.
No more than seven options
Hick's Law: choice paralysis kicks in past seven options. If you need more, group them into themes or split across pages. Long lists hurt every metric.
Strongest option first
Whatever you most want visitors to do, put it on top. Equal-weight lists make visitors hesitate; clear priority makes them act.
Verbs over nouns in labels
Action labels — "Book a call", "Get the guide" — outperform noun labels — "Calls", "Guides". Verbs tell the visitor what happens when they tap.
Test removing items
Counterintuitively, removing low-performing items often raises clicks on the remaining ones. Audit monthly: anything with under 1% click share is a candidate to cut.
Frequently asked questions
What is a Timeline Block in a link in bio?
A Timeline Block displays events or milestones in chronological order. Each entry has a date (year, year+month, or specific date), title, and description, arranged on a vertical timeline visitors scan top to bottom or bottom to top.
How is it different from a Listing Block?
Listing Block presents items as equal options. Timeline Block presents items in temporal order, with the order itself communicating meaning (progression, evolution). Use Timeline when sequence matters; use Listing when items are independent.
How many entries should I include?
5-10 milestones. Fewer feels sparse; more turns the timeline into a wall of text. Curate ruthlessly — major milestones only, not every minor update. The strength of a timeline is the story it tells, not the completeness of the record.
Should I include future planned milestones?
Yes for transparency-driven brands (open-source projects, community efforts, software roadmaps). Mark future milestones clearly as "planned" or "in progress" so visitors don't mistake them for completed work.
Is the Timeline Block free on UniLink?
Yes. The Timeline Block is included on every UniLink plan, including the free tier. No limits on the number of milestones.
Related blocks
Pair this block with these to build a complete page on your link in bio.
Ready-to-use apps in the marketplace
Try ready-made page templates built around this block — install with a single click.
Timeline
Display your story, history or process as a visual timeline
Text
General text block to write anything you want
Links
Drive traffic to your website, blog, online store, or any web link
Form
Custom form to capture any information from your audience
Ask Me Anything
Let your fans submit questions — answer publicly or privately
Survey
Gather feedback and opinions from your audience with a survey
Wall
Let visitors post photos, text, or video on your page
Ready to add this block?
Drop it on any UniLink page in under a minute. Customize copy, visuals, and order without touching code.
Add to UniLink — free