Single Product Block icon

Single Product

Showcase one product with full details and buy button

Single Product Block — example 1
Single Product Block — example 2
Single Product Block — example 3
Single Product Block — example 4

The Single Product Block puts one product in the spotlight — full-width photo, name, price, short description, and a single buy button. It is the right block when you want maximum attention on one item rather than a grid of options. Use it for hero launches, the one product driving most of your revenue, a limited-edition drop, or a lead-magnet bundle. Because there is no choice paradox, conversion rates on Single Product Blocks tend to outperform Shop Blocks for items that deserve their own moment.

Use cases

Concrete patterns we see UniLink creators apply most. Pick the closest to your situation as a starting point.

Hero launches and new releases

When you ship something new — a book, an album, a course, a flagship product — the Single Product Block frames it as a moment, not just another item. Pair the launch with a Banner Block above and a Reviews Block below to maximize trust around the single decision visitors are making.

Bestseller or signature product

If 60-80% of your revenue comes from one product, lead with it. The Single Product Block makes the bestseller obvious to first-time visitors and removes the friction of finding it among ten other options.

Limited drops and pre-orders

Numbered editions, drop-of-the-month, pre-orders that close on a date — scarcity needs spotlight, and a Single Product Block gives it. Add inventory tracking so the buy button updates to "Sold out" automatically when the drop sells through.

Lead magnet or free product

Free PDF, free template, free trial — the Single Product Block presents the offer as a real product (with a real value displayed, even if the price is $0). Visitors take "free real product" more seriously than "newsletter signup" because the visual anchoring is stronger.

How to add this block

From marketplace install to live on your link in bio. Each step takes seconds; the writing is what takes time.

  1. 1

    Add the block from the marketplace

    Open your UniLink dashboard, pick the page you want to sell on, and add the block from the marketplace. It appears empty so you can populate it with your own products or offers.

  2. 2

    Connect your payment provider

    UniLink supports Stripe, PayPal, WayForPay, and Fondy. Connect at least one in Settings → Payments so the block can collect money. Without this step the block is preview-only.

  3. 3

    Add product details that sell

    For each item, write a short outcome-led title, a benefit-led description, set the price, and upload at least one photo. Photos drive ~60% of conversion on link-in-bio commerce — invest in them.

  4. 4

    Set inventory and shipping rules

    If you ship physical goods, define shipping zones and rates. For digital and service products, mark them as "no shipping required" so the checkout skips the address step.

  5. 5

    Publish and watch the dashboard

    Hit publish and the block goes live. UniLink Analytics shows views, add-to-cart events, and revenue per product so you can iterate on what converts and what does not.

Best practices that move the needle

Small changes in writing or curation that consistently improve conversion.

One hero offer per block

Visitors decide in seconds. Lead with your strongest offer — bestseller, new launch, or biggest discount — and let the rest support it. A wall of equal items competes with itself.

Real photos beat stock every time

Phone-shot product photos out-convert generic stock images by 2-3x on link-in-bio. Visitors trust what looks real. Avoid stock unless you sell stock photography.

Price clearly, no hidden costs

List the all-in price including taxes where the law allows. Surprise costs at checkout are the #1 reason visitors abandon link-in-bio carts.

Test offers monthly

Rotate which offer leads the block every month. Track which version drives the highest revenue per visitor in Analytics. Stale offers go stale fast on social.

Frequently asked questions

What is a Single Product Block in a link in bio?

A Single Product Block is a focused product showcase that highlights one item with a large photo, name, price, short description, and one buy button. It is the dedicated alternative to the Shop Block when you want maximum attention on a single product rather than a grid of options.

When should I use Single Product instead of Shop Block?

Use Single Product when one specific item deserves the spotlight — a launch, a bestseller, a limited drop, a lead magnet. Use Shop Block when you have a catalog of 5-30 items where visitors will browse and compare. The two blocks can also coexist: Single Product as a hero feature, Shop Block below for the full catalog.

Can the Single Product Block handle inventory?

Yes. Set a stock count and the buy button updates automatically — "5 left" with low-stock warning, then "Sold out" when stock hits zero. For unlimited-quantity items like digital downloads, leave inventory off and the product stays available indefinitely.

How does payment work?

Connect Stripe, PayPal, WayForPay, or Fondy in Settings → Payments. The buy button opens a checkout overlay (no full page redirect), the visitor enters payment, and the order lands in your dashboard. Confirmation emails are sent automatically to both you and the buyer.

Can I sell variants — sizes, colors?

Yes. Each variant has its own price, stock, and optional photo. Visitors pick their variant before clicking buy. For products without variants, skip the variant section entirely — keeps the block clean and focused.

Does the block support digital downloads?

Yes. Mark the product as digital and upload the file (PDF, ZIP, video, audio, image) or paste an external URL. UniLink emails the buyer a secure download link the moment payment clears, with optional download limits for license enforcement.

Is the Single Product Block free on UniLink?

Yes. The Single Product Block is included on every UniLink plan, including the free tier. There are no platform fees beyond what your payment provider charges. PRO plans unlock advanced features like discount codes, abandoned-cart recovery, and higher transaction limits.

Ready to add this block?

Drop it on any UniLink page in under a minute. Customize copy, visuals, and order without touching code.

Add to UniLink — free