Music Block icon

Music

Share your favorite tracks, albums

Music Block — example 1
Music Block — example 2
Music Block — example 3
Music Block — example 4

The Music Block embeds music streaming on your link in bio — Spotify track or playlist, Apple Music, SoundCloud, Bandcamp. Visitors can press play and listen right from your bio, no app-switching required. For musicians, music producers, and podcasters, this is the closest thing to a sample track in your bio: visitors hear the work before deciding whether to follow on a streaming platform. The Music Block also drives streams to your platform of choice, which counts toward charts and royalty payouts.

Use cases

Concrete patterns we see UniLink creators apply most. Pick the closest to your situation as a starting point.

Latest album or single

Embed the Spotify or Apple Music link to your latest release. Visitors can preview tracks immediately and add the album to their library with one tap.

Curated playlist showcase

Show a playlist that represents your sound — your own tracks plus complementary ones. Visitors who like the playlist convert to follow at higher rates than visitors who only see one song.

Bandcamp for direct fan support

For independent musicians, Bandcamp embeds let fans buy tracks and albums directly with money going (mostly) to you. The Music Block embed brings Bandcamp's buy flow into your link in bio.

Podcast episode embed

Although podcasts have their own ecosystem, embedded Spotify or Apple Music podcast episodes work in the Music Block. New listeners can sample an episode before deciding to subscribe.

How to add this block

From marketplace install to live on your link in bio. Each step takes seconds; the writing is what takes time.

  1. 1

    Add the block from the marketplace

    In your UniLink dashboard, drop the block onto the page where your audience expects to find your content. Most creators put it directly under the hero.

  2. 2

    Connect or paste your account link

    Authenticate the social account if the block supports auto-feed, otherwise paste your profile URL. Auto-feed pulls the latest posts on a schedule — no manual updates.

  3. 3

    Choose layout and post count

    Grid, slider, or list — pick the layout that works with your other blocks visually. Show 6-9 most recent posts; more clutters, fewer looks empty.

  4. 4

    Set the call-to-action

    Add a clear button below the feed: "Follow on Instagram", "Subscribe on YouTube". Visitors who like what they see should know where to go next without scrolling.

  5. 5

    Publish and watch traffic flow

    The block now bridges your link in bio with your platform. Track click-through to your social profile in Analytics and adjust position if it underperforms.

Best practices that move the needle

Small changes in writing or curation that consistently improve conversion.

Show your best, not your latest

Auto-feed shows the latest, but if your latest post is weak, it hurts the bio page. Pin or curate your best 6-9 posts — these set the impression for new visitors.

Match the platform's visual language

Instagram-style square crops, TikTok's vertical aspect, YouTube's thumbnail format — visitors recognize and trust content that looks native. Don't fight the platform's norms.

One platform per block

Mixing Instagram, TikTok, and YouTube in one feed dilutes attention. Use a separate block per platform so visitors see a strong stream of one type instead of a confused mix.

Refresh the call-to-action quarterly

Static "Follow me" gets ignored over time. Rotate to specific CTAs ("New post tomorrow at 3pm", "Live in 2 hours") that signal activity and create urgency.

Frequently asked questions

What is a Music Block in a link in bio?

A Music Block embeds music streaming content on your link in bio page. Supported platforms include Spotify (track, album, or playlist), Apple Music, SoundCloud, and Bandcamp. Visitors can press play and listen directly within your bio, with options to follow or save to their library on the source platform.

Which streaming platforms are supported?

Spotify (most common), Apple Music, SoundCloud, Bandcamp, YouTube Music, Deezer, Tidal. Each platform has its own embed style — paste the URL of the track, album, or playlist and the Music Block renders the appropriate widget.

Do streams from the embed count toward charts?

Yes for Spotify and Apple Music. Streams played from the embed count toward your monthly listeners and chart positions just like in-app streams. Bio-embedded streams are a real growth lever, especially when promoting bio links across other social platforms.

Can I embed multiple platforms in one block?

No — each Music Block is for one platform/release. For multi-platform releases, add multiple Music Blocks (Spotify + Apple Music + SoundCloud) so listeners can use whichever they prefer. Common pattern: one Music Block above featuring the latest release on the dominant platform.

Is the Music Block free on UniLink?

Yes. The Music Block is included on every UniLink plan, including the free tier. There are no limits on the number of Music Blocks or how often you update them.

Ready to add this block?

Drop it on any UniLink page in under a minute. Customize copy, visuals, and order without touching code.

Add to UniLink — free